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GLF.

GLFs mission was to change golf coaching from grass roots to professional level.

GLF (Giant Leaps Forward) recognised the need to take coaching into the next era and as a result tasked themselves with making the business of coaching more professional.  The goal, to increase participation across all age groups and then to ensure that they stay engaged in academy programmes and club activities.

Fourmation were tasked with delivering the tools in which to do this, including a naming exercise, design of bespoke management software – both online and in App form. Plus a bespoke suite of marketing collateral for each club that engaged in the programme, while maintaining a feel for the GLF mother brand.

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GLF Locker web app
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GLF Locker app
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GLF World website
GLF_Icons
Iconography

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Photography
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Printed collateral