GEM7

Great Eastern Market

Bringing the the Great Eastern Market back to East London’s Westfield.

Originally the name of a famous local market in the area, we took inspiration from the buzzing sound, and heckling often associated with traditional market traders. Using the speech bubble device to infer conversation and market banter, we created a playful brand with a modern stencil logo type, including signage, fixed furniture and on-site digital communications.

GEM5

GEM6

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